Elliott

Writer · Tech

About Elliott

Elliott covers tech: when to buy, how to tell a genuine Black Friday or Prime Day price from a rerun, and which deals are worth waiting for.

He co-founded Sweet Zer0, a Welsh vegan sweet company, with his sister Amelia in 2022.

Articles by Elliott

Money2 Oct 20262 min read

Diesel tops £2 a litre for the first time ever

The average UK litre of diesel has passed 200p for the first time, the RAC says, with a family car fill-up now costing about £110.

Elliott

Guides1 Oct 20266 min read

Black Friday 2026: how to tell a real deal from a rerun

Black Friday lands on 27 November this year. Most of the big discounts start a week or more before. Here's how to check whether a price is really a deal.

Elliott

Guides1 Oct 20265 min read

Amazon Prime Day explained: how it works and how to find real bargains

Prime Day is Amazon's members-only sale, and rival stores now run their own events at the same time. Here's how to get the most from it.

Elliott

Guides30 Sep 20263 min read

Cyber Monday 2026: is it better than Black Friday?

Cyber Monday falls on 30 November this year. Here's what usually changes between Friday and Monday, and when to buy.

Elliott

Money16 Sep 20262 min read

Air fares climb as Middle East conflict pushes up long-haul prices

ONS figures show air fares rose 6.2% between July and August, three times last year's rise, with long-haul routes hit by the Middle East conflict.

Elliott