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MyJoyToys: an independent London adult wellness shop

An independent London shop selling couples' games, lingerie, lubricants, toys and slogan clothing in discreet packaging.

Store spotlight2 min readAmyBy Amy
Lit candles in amber glass jars and tins with plain white labels on a beige backgroundMyJoyToys logo
Photo: pmv chamara on Unsplash

Shopping at MyJoyToys? See all current MyJoyToys discount codes and deals, checked regularly.

MyJoyToys is an independent adult wellness shop run from Stepney Green in east London. Its founder started the business from her bedroom in 2021, and it was set up as a company in 2022. The tone is calm and friendly, and alongside the products you'll find buying guides, a blog and a page of links to outside support organisations.

The range is easy to browse by collection, by experience (such as first time, couples or travel friendly) or by product type. It covers toys from brands such as LELO and Svakom, lingerie, games and gift sets for couples, lubricants and massage oils, and a line of slogan clothing. Everything ships in plain packaging with nothing on the outside to show what's inside.

If you're not sure where to start, the "Shop by Experience" section is a gentle way in. It groups products by how you want to use them, such as quiet and discreet, easy to use or travel friendly, rather than by technical category. There are also gift ideas, a date-night collection and a by-brand page if you already know what you like. Prices are shown in pounds, and the shop delivers to a long list of countries across Europe and beyond.

What's worth a look

Prices can change, and some items in the games range sell out, so check stock before you plan a gift around one.

Current offers

  • VIP Club: sign up to the MyJoyToys email list for subscriber discounts and perks.
  • Same-day dispatch on orders placed before 2pm, Monday to Friday.

We don't have any discount codes for MyJoyToys right now. UK delivery is by Evri standard (2 to 3 working days), Evri express (1 to 2 working days) or DHL next day, with the cost shown at checkout.

How to save more

  • Join the VIP Club before you buy so you can use any subscriber offers on your first order.
  • Choose Evri standard delivery if you're not in a hurry, as it's the slower and usually cheaper option.
  • Check whether an item is sealed before you order. Sealed items can't be returned once opened, although faulty goods are still covered by your statutory rights.

Over-18s only.

Products, prices and offers checked on the store's own website on 4 Oct 2026. Prices and stock can change.

Ad: affiliate links. If you buy through links in this article we may earn a commission, at no cost to you. MyJoyToys didn't pay for this article or check it before we published it. How we make money.

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