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Toothfairy: the Wand camera toothbrush, memberships and prices

Dentist-run Toothfairy sells a sonic toothbrush with a camera and brush-head plans linked to its app. Here is what it costs and what is on offer.

A purple electric toothbrush standing upright against a pale wooden backgroundToothfairy logo
Photo: Andrey Matveev on Unsplash

Shopping at Toothfairy? See all current Toothfairy discount codes and deals, checked regularly.

Toothfairy is a UK company set up and run by dentists, trading as Tooth Fairy Healthcare Ltd. Its online shop sells one main product, the Wand: a rechargeable sonic toothbrush with a detachable camera. Every few months you clip the camera on, take pictures of your teeth through the Toothfairy app, and one of the company's licensed dentists looks at them. It suits people who like gadgets, want brush heads delivered automatically, or find it hard to fit in check-ins between dental appointments.

What's worth a look

  • Toothfairy Wand electric toothbrush and camera, currently £95 for the brush only, with the camera attachment included. It has five modes (Clean, Gentle, Power, White and Polish), charges by USB-C and, according to Toothfairy, runs for up to about 45 days on a charge.
  • Wand plus 12-month membership, currently £118.88, shown against £186.86. You get the brush, a year of replacement heads posted every three months, dentist check-ins through the app, free shipping, a travel case and a wall magnet.
  • Brush head and Dental Care Plans, currently £23.88 for 12 months (was £30) or £11.94 for 6 months (was £15). Each plan includes one brush head and one digital dental review every three months. A one-off two-pack of heads with no membership is £15.
  • Hygienic travel case, currently £34.99, and the wall magnet, currently £14.99. Both are included free with the 12-month bundle.

Toothfairy says the Wand doesn't replace an in-person dental examination, X-rays or treatment, so keep up your usual dental visits. Speak to your GP or pharmacist if you have any concerns about your health.

Current offers

  • Toothbrush plus 12-month membership for £118.88, which Toothfairy says saves £70 and includes two free gifts.
  • A free carry case with every membership, flagged on the homepage as a limited-time offer.
  • The 12-month Dental Care Plan is £23.88, 20% below its £30 list price.

Memberships renew automatically until you cancel, which you can do from the link in your confirmation email or by contacting the team.

How to save more

  • If you'll want replacement heads anyway, the 12-month bundle costs less than buying the brush, case and magnet separately.
  • Already have a Wand? The 12-month plan works out cheaper per head than buying one-off two-packs.
  • Sign up to the email list for early access to deals and new products.

Faulty or damaged items are covered by your statutory rights, and the team can be reached through the contact form on the FAQ page or by email at [email protected]. The FAQ page also covers practical questions such as how far to hold the camera from your teeth, whether the Wand works around fixed braces and how to clean it after use.

Products, prices and offers checked on the store's own website on 4 Oct 2026. Prices and stock can change.

Ad: affiliate links. If you buy through links in this article we may earn a commission, at no cost to you. Toothfairy didn't pay for this article or check it before we published it. How we make money.

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Toothfairy codes & deals today

20%care plan
Members

20% off the 12-month Dental Care Plan: £23.88 (was £30)

No code needed ·
Freecarry case
Members

Free carry case with every membership

No code needed ·
Save £70bundle
Free deliveryMembers

Wand toothbrush + 12-month membership for £118.88 (was £186.86)

No code needed ·

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