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FansBRANDS: licensed F1 team caps, shirts and trainers

A European online shop for officially licensed Formula 1 merchandise, from Ferrari caps and McLaren team shirts to Puma and adidas motorsport trainers.

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Photo: Thomas De Giorgio on Unsplash
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FansBRANDS codes & deals today

€32WAS €49
Deal

Scuderia Ferrari race premium bucket hat 2026: €32 (was €49)

No end date given

From FansBRANDS' websiteChecked 21 hours ago

35%OFF
Deal

Up to 35% off 2026 team trainers and kit in the sale

No end date given

From FansBRANDS' websiteChecked 21 hours ago

Shopping at FansBRANDS? See all current FansBRANDS discount codes and deals, checked regularly.

FansBRANDS is an online shop for Formula 1 and motorsport fans. It says it has more than 15 years of experience and sells only officially licensed products, sourced from manufacturers such as Puma, adidas, New Era, Castore and Fanatics, with over 5,000 items held in a European warehouse. It runs sites for several European countries, and its English-language shop is aimed at fans everywhere, the UK included.

You can shop by team, from Ferrari, Red Bull Racing, Mercedes and McLaren to Aston Martin, Alpine, Haas, Racing Bulls, Audi and Cadillac, or by driver, with pages for current names such as Lewis Hamilton, Max Verstappen, Lando Norris and Oscar Piastri and for legends including Ayrton Senna and Michael Schumacher. The range takes in caps and bucket hats, polos and T-shirts, team shirts, jackets, bags and gifts. There's also a big collection of motorsport trainers, along with smaller sections for BMW, Porsche, Ducati and Valentino Rossi VR46.

Away from motorsport, there are pages for LEGO sets, American sports (NFL, NBA and MLB) and football. The site also keeps fan pages with the 2026 Formula 1 calendar, the current standings and race tickets, which is handy if you're planning a Grand Prix trip and want to kit yourself out in team colours before you go.

One thing for UK shoppers to know up front: the English site shows prices in euros, and it doesn't spell out UK delivery charges or any import costs. Check the full total at checkout, and what your card will charge in pounds, before you pay.

What's worth a look

These picks were all marked down from their full price when we looked.

The Scuderia Ferrari race premium bucket hat was down from €49 to €32, and the papaya McLaren 1000th GP team T-shirt from €92 to €60. Some trainers show particular sizes as pre-order rather than in stock, so check your size before you get attached.

Current offers

We don't list any FansBRANDS codes yet. The savings on the site right now are straight markdowns:

  • 2026 team trainers, caps and shirts with 20% to 35% off the full price, shown on each product.
  • An Outlet section for clearance lines.

The site also advertises delivery in 2 to 5 working days and a 180-day money-back guarantee, though its terms describe a 14-day return window with the customer paying return postage, so check the policy that applies to your order.

How to save more

  • Look through the Outlet pages before paying full price for this season's kit.
  • Pay with a card that doesn't charge foreign transaction fees, since prices are in euros.
  • Bundle several items into one order so you pay delivery once, and check the delivery cost at checkout before you confirm.

Products, prices and offers checked on the store's own website on 21 Oct 2026. Prices and stock can change.

Ad: affiliate links. If you buy through links in this article we may earn a commission, at no cost to you. FansBRANDS didn't pay for this article or check it before we published it. How we make money.

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